‘armed’ for authors


Publishing Coaching

A publishing partner who knows the indie and traditional side of things.


Author Branding

Let’s craft the story behind your author brand and build your platforms.


Book Marketing Strategy

A tailored marketing strategy developed for you based on your goals.


Book Design and Author Graphics

Designing books, websites, and marketing material to spark emotion.

featured resources

building your author team: part 1

July 18, 2017

There are plenty of all-in-one companies providing author services for various fees, but if you’re looking to build a self-publishing empire or a sustainable career as an author, you’ll want to...

authorpreneur: what you need to know

January 12, 2017

Authorpreneur, Professionalization, Career Author – whatever you want to call it – transforming your passion for writing into a full-blown indie publishing business is trending in 2017. But is it...

resolution guide for authors

December 29, 2016

As we jump into the swing of 2017, it can be tempting to set new writing and publishing goals in the spirit of New Year's Resolutions. Before you make any plans, check out this post on how to...

free author website

yup, free

Sign up to the book octopus email to get monthly book marketing ideas straight to your inbox. Once a month, I’ll give away a free author website design to a lucky winner, but I won’t be doing this forever. Sign up today!